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Advance Auto Parts Rebrands eServices Unit

Advance Auto Parts has rebranded its eServices product portfolio as MOTOSHOP Technology Tools. This includes MotoLOGIC Repair & Diagnostics; MotoREV Shop Marketing (formerly DriverSide), which develops professional websites for shops and includes customer retention and reputation management services; MotoSKILL Shop Tech Training, where all content is provided through an industry-exclusive partnership with AVI OnDemand; and the soon-to-launch MotoSHOP Shop Management System, which includes real-time parts buying, invoicing and quoting.

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