The Brillinger family has sold Mister Transmission International Limited, a Canadian chain of transmission and driveline repair shops, to a new private investment group called Responsive Brands Inc. Financial terms of the transaction have not been disclosed.
“It was a difficult decision for the Brillinger family to divest their interests in the Mister Transmission business. However, we all agreed that it was the right thing, and we are ecstatic that we have chosen the absolute best partner for us,” said Randy Moore, president and CEO of Mister Transmission, in a prepared statement. “Responsive and the existing Mister team are equally committed to increasing our value to the franchisees, growing same store sales and growing our franchisee base.”
Responsive Brands is a new enterprise. It’s led by Paul Craven, who helped found the company and serves as its president and executive committee chairman. His background includes 25 year as a partner in Solarsoft Business Systems Inc. (formerly CMS Software).
The team also includes Doug Wallace, operating partner and board member, who brings aftermarket experience, including time with Epicor; and Rick Rogers, board member and finance committee chair, whose background is in strategic financing, accounting and franchising.
Going forward, Responsive Brands says it is committed to the continued development of the Mister Transmission brand, including growth of the franchisee base.
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