10 Missions Media has acquired National Oil & Lube News (NOLN). Financial details of the deal, which closed Feb. 1, were not disclosed.
St. Paul, MN-based 10 Missions Media specializes in automotive business publications. NOLN joins a lineup including FenderBender, Ratchet+Wrench, FIXED and MWACA Magazine.
“This is an exciting next step in the evolution of our brand,” NOLN Chief Operating Officer Ragan Holt said in a company announcement.
“We’ve spent the last 30-plus years firmly establishing ourselves as a resource to those operating quick lube and maintenance businesses,” Holt said. “By joining 10 Missions Media and its impressive portfolio of publications, we’ll be able to build on our legacy, enhance our offerings, and bring to market new and exciting products that will allow us to be successful for years to come.”
For now, it’s business as usual for NOLN, which started in 1986. But readers, vendors and advertisers can eventually expect additional products, according to 10 Missions Media Vice President and Publisher Chris Messer. Details were unavailable at this time.
Steve Hurt, co-founder and publisher of NOLN, is no longer with the magazine.