Nissan Canada has selected OEConnection’s collision parts ordering and fulfillment technology, CollisionLink, for its network of dealerships. Nissan Canada’s Market Shield program will integrate through CollisionLink, giving dealerships the opportunity to compete more aggressively with aftermarket suppliers, while providing body shops with incentives to use more Genuine Nissan Parts.
Implementation of CollisionLink throughout the Nissan Canada dealer network will begin this month.
Nissan Canada is the fifth automaker in Canada, along with nine automakers in the United States, to use OEConnection’s Parts Marketing Administration technology platform for the management of a nationwide OEM parts program.
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