General Motors de Mexico has selected OEConnection parts sourcing and referral technology for its network of dealerships, joining GM U.S. and GM Canada in doing business with Richfield, OH-based OEConnection. GM de Mexico represents the first automotive dealer network in Mexico to use OEConnection’s web-based technology. (In 2010, OEConnection was selected by Navistar Inc. to provide online parts marketing and sourcing to International truck dealerships throughout Mexico.)
Through this arrangement, GM de Mexico dealerships will gain access to tools to locate, buy, sell and market parts within their dealer network, as well as an automated backorder referral tool to help them extend their sales reach for in-demand parts or reduce their backorder fill rates.
GM dealers in Mexico will use OEConnection’s multi-language international platform and have access to Spanish-speaking support representatives. The software is expected to roll out nationwide by mid-year.
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